Welcome to the World of Cute: Sanrio has captured children and adults hearts with fun, cute and wonderful personalities ever since the early 1970s! 

Rebecca Bonbon is emerging as the new popular Sanrio character this year. Although she has been around since 2006, she has recently flown to the top with her new clothing line! Rebecca also has some famous friends - like Kim Kardashian! 

In honor of Rebecca Bonbon, I have put together a fun gallery of some of the most popular and cute characters from the world of Sanrio. I even threw in some Sanrio cosplay photos from last year's Sanrio 50th celebration!

My favorite characters in the Sanrio world are The Little Twin Stars! Who is your favorite?